The independent retailer is the foundation of the outdoor sporting goods industry.  Our team has been developing invaluable relationships with our accounts since 2004.  We actively manage all retailers with the highest sales call frequency in the industry. We passionately pursue sales with our accounts by creating “out-of-the-box” promotions to keep our manufacturer’s products selling all year long.  Growing and protecting shelf space for our brands is one of the keys to our strong year over year sales growth.  Our team manages inventories, merchandise products, and train our sales staff which develops store brand ambassadors resulting higher sales out the door.

Two of the major buying groups are headquartered within our territory.  OOS has built strong relationships within their organizations to ensure a competitive advantage by securing premium booth space and powerful purchase programs to set our brands apart for success with their members – not only at the buying shows, but all year long.

Our team maintains strong, long term relationships with top level management, buyers, account sales representatives and marketing teams with our distributors. Daily communication on forecasts, inventory management and creative buying strategies consistently produce higher sales turns and stronger profit margins. Focused digital and print ad campaigns keep our brands in front of their dealers for optimum sales growth.

We provide professional services with demos, onsite training and T&E products to this technical channel as this segment needs critical product solutions to the first responder community – bridging strong tactical brands to agencies, LE distributors and dealers – “serving those who live to serve”.